Clothing Boutique Branding- RoAndCo

11TH MOON

Brand Identity

PROJECT

11th Moon is a clothing boutique in Laguna Beach, CA run by mother and daughter team Virginia Cooke & Gillian Munro. Inspired by Virginia’s love of astronomy, we created a graphic system representative of scientific constellations, phases of the moon, and a selection of celestial symbols. The new branding set 11th Moon apart from competitors in the area and quickly led the store to build up a following.

SERVICES

Brand Identity Design, Labeling Systems, Packaging Design, Print Collateral Systems