Wednesday, 2 November 2011

Clothing Boutique Branding- RoAndCo


Brand Identity


11th Moon is a clothing boutique in Laguna Beach, CA run by mother and daughter team Virginia Cooke & Gillian Munro. Inspired by Virginia’s love of astronomy, we created a graphic system representative of scientific constellations, phases of the moon, and a selection of celestial symbols. The new branding set 11th Moon apart from competitors in the area and quickly led the store to build up a following.


Brand Identity Design, Labeling Systems, Packaging Design, Print Collateral Systems

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