Thursday, 6 October 2011

Student Spotlight: Trip Kit

Olivia Paden (Art Center College of Design) created this educational "road-trip adventure kit" as a part of her packaging design class. Check it out.

"Project Brief: Design a “conceptual kit” that packages 3-5 items. It can be a how-to, an introduction/membership, or a how-to-survive kit.
My Project Concept: An engaging, educational “roadtrip adventure kit” for each child in the car, to help break up a long roadtrip into a series of mini-adventures. At each stop along your route, open a surprise gift, plus use photos and interesting facts to learn about your destination.
TRIPKIT, which is targeted at elementary school age children, is playful, analog, modular, and social --  the goal is to get the whole family involved in the learning process.
Inspirations: The design took visual cues from the unfolding of an old-school map, along with a rounded, kid-friendly graphic presence.
Materials: The custom folding carton could be produced using Clay Coated Boxboard made on a cylinder grade machine, using recycled corrugated boxes (tan and white), or with a virgin fiber 18 point paperboard such as Kraft.
Printing Process: Printed with offset lithography using spot PMS colors using soy based inks."
Designed by Olivia Paden, Art Center College of Design, California

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