The majority of bbc4 idents use photography/ film and appear real. This is the only one i have found that uses a more fun creative approach, it is for a childrens programme so suits the style.
BBC 3 idents using 'three' tube like font... liquid travelling through
BBC 3 idents older design?
'THREE' Large 3d font used
The old logo would have worked better with my original ident designs but i need to use the new logo so will have to storyboard new ideas
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